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Marco Secchi

Marco Secchi Journal

“Rambling of a Confused” is the blog of award winner photographer and visual storyteller Marco Secchi

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December 18, 2012

Rolleiflex Automat MX 3.5

December 18, 2012/ Marco Secchi

Rolleiflex Automat (X sync.) is a medium format TLR film camera manufactured by Franke & Heidecke, Braunschweig, Germany, and produced between 1949-51.Rolleiflex 3.5 MX-EVS

Automat (X sync.) is also known as Model Automat MX 3.5

All Rolleiflex Automat series was produced between 1937-1956. Mine is 1954.

Automat name stands to introduced automatic film counter in 1937; this counter senses the thickness of the film backing to accurately begin counting frames, obviating the need for the ruby window that forced the photographer to read the frame number off the back of the film itself. Rolleiflex TLR film cameras were most famous and the standard of news and studio photographers for decades. Many photographers still shoot with Rolleiflex TLR film cameras and black-and-white film.

Rolleiflex is the name of a long-running and diverse line of high-end cameras originally made by the German company Franke & Heidecke, and later Rollei-Werk. The "Rolleiflex" name is most commonly used to refer to Rollei's premier line of medium format twin lens reflex (TLR) cameras. (A companion line intended for amateur photographers, Rolleicord, existed for several decades.) However, a variety of TLRs and SLRs in medium format, and zone focus, and SLR 35 mm, as well as digital formats have also been produced under the Rolleiflex label. The 120 roll film Rolleiflex series is marketed primarily to professional photographers. Rolleiflex cameras have used film formats 117 (Original Rolleiflex), 120 (Standard, Automat, Letter Models, Rollei-Magic, and T model), and 127 (Baby Rolleiflex).

The Rolleiflex TLR film cameras were notable for their exceptional build quality, compact size, modest weight, superior optics, durable, simple, reliable mechanics and bright viewfinders. They were popular and widely imitated. The high-quality 8 cm focal length lenses, manufactured by Zeiss and Schneider, allowed for a smaller, lighter, more compact camera than their imitators, The highly regarded Zeiss Planar f2.8 and Schneider Xenotar lenses, both 80mm focal length and fast in comparison, are both state of the art optics. Unique to the Rolleiflex Automat and letter model cameras, the mechanical wind mechanism was robust and clever, making film loading semi-automatic and quick. This mechanism started the exposure counter automatically, auto-spaced the 12 or 24 exposures, and tensioned the shutter; all with less than one full turn of the film advance crank. This makes the Rolleiflex Automat/Letter model cameras very sought-after for shooting fast paced action, such as street photography. A wide range of accessories made this camera a system: panorama head, sun shade, parallax-corrected close-ups lenses, color correction, contrast enhancing, and special effect filters, all mounted with a quick release bayonet, as well as a quick-change tripod attachment. Some amateur and fine-art photographers still shoot Rolleiflex TLR film cameras with color transparency, color negative, or black-and-white film. The later f2.8 and f3.5 letter models (Planar or Xenotar lens) are highly sought after in the used market, and command the greatest price. Rolleiflex TLRs are still manufactured in Germany by DHW Fototechnik.Historically there were five focal length cameras available including 5.5 cm Rollei-Wide, 6.0 cm Baby Rollei, 7.5 cm (f:3.5), 8.0 cm (f2.8), and 13.5 cm (f:4 Zeiss Sonnar) Tele-Rolleiflex. Although all Rolleflex cameras can be fine user cameras, there is also an active market for many Rolleiflex models as collectables, and this adds (greatly in some models) to the end price paid, particularly in Japan

December 18, 2012/ Marco Secchi/ Comment
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Braunschweig, Germany, Rollei, Rolleiflex, Rolleiflex TLR, Single-lens reflex camera, Toll-like receptor, Twin-lens reflex camera

Marco Secchi

Fine art, commercial and editorial Photographer | Director of Photography | Digital Content Creator | Photography Consultant | Innovation Leader |

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One of the BestTours on Tripadvisor. Photo Workshop. Have you ever walked on the streets and saw a moment that you wanted to capture, but you were too scared to take the photograph? Do you want to become more confident shooting in the streets and learn how to better interact with your subjects? 

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Dear IG friends,

Life and work are keeping me busy- new projects, new ideas- so I’m stepping back from regular posting and scrolling.

I’ll still appear here occasionally, but you can mainly find my photography, writing and projects on S
Dear IG friends, Life and work are keeping me busy- new projects, new ideas- so I’m stepping back from regular posting and scrolling. I’ll still appear here occasionally, but you can mainly find my photography, writing and projects on Substack and Flipboard. Links in bio. Thank you for following along and for all the conversations over the years. See you there,Marco
#budapest
A little update for everyone planning a trip to Venice: September and October are now almost fully booked! 🍂✨
I will be back in Venice for Christmas!

Only a few selected dates are still available, so if you’ve been thinking about coming, plea
A little update for everyone planning a trip to Venice: September and October are now almost fully booked! 🍂✨ I will be back in Venice for Christmas! Only a few selected dates are still available, so if you’ve been thinking about coming, please get in touch soon to check availability. Thank you, as always, for your incredible support, and I’m looking forward to welcoming many of you to Venice! ❤️ #venice #masterclass #photography #workshop #marcosecchi
🔴 The Red Pen returns Thursday.on my Substack (Link in profile)

Ten photographers shared their images. I’ve marked the lines, light, gestures and details that give each photograph its individual voice, along with a few gentle ideas for explor
🔴 The Red Pen returns Thursday.on my Substack (Link in profile) Ten photographers shared their images. I’ve marked the lines, light, gestures and details that give each photograph its individual voice, along with a few gentle ideas for exploring the frames further. No winners. No losers. No rigid rules. Just ten photographs, ten stories and an invitation to look again. The Red Pen: A Gallery of Light, Gesture and Story. Coming Thursday at 6:00 p.m. Central European time. #Photography #TheRedPen #PhotographyCritique
Budapest after the rain, when the streets begin to reflect the city back at itself.

A passing tram, wet rails, Liberty Bridge glowing in the distance, and a long exposure made with the #Leica. 
These are the evenings I love during my Budapest photog
Budapest after the rain, when the streets begin to reflect the city back at itself. A passing tram, wet rails, Liberty Bridge glowing in the distance, and a long exposure made with the #Leica. These are the evenings I love during my Budapest photography workshops, when the weather gives us atmosphere rather than inconvenience. The city rarely offers the same photograph twice. The secret is knowing when to stay out a little longer. #BudapestPhotography #BudapestWorkshop #NightPhotography #LeicaPhotography #StreetPhotography #LongExposure #LibertyBridge
There are places that feel designed for arrival, and places that feel designed for escape.

Boutique Hotel Alhambra in Čikat Bay, Lošinj, belongs firmly to the second kind.

A refined hideaway wrapped in Adriatic blue, old pines, quiet archite
There are places that feel designed for arrival, and places that feel designed for escape. Boutique Hotel Alhambra in Čikat Bay, Lošinj, belongs firmly to the second kind. A refined hideaway wrapped in Adriatic blue, old pines, quiet architecture, and the sort of understated luxury that never needs to raise its voice. Five glimpses from one of the most elegant corners of the Croatian coast. #boutiquehotelalhambra #losinj #cikatbay #luxurytravel #croatiafulloflife

Made with ❤️ in Venice and Budapest

Images Copyright by Marco Secchi